Monday, September 26, 2011

Does Adwords Report
Results Right Away?

A question I've had in the back of
my mind is Does Google Adwords
report results right away?
. In
my case, this has not been so much
a question as an assumption.

I've been assuming that Adwords reports
results in real time. So many things
these days are reported in real time.
Therefore I assumed the same was true
of Adwords.

It turns out this is not the case. This
Adwords help article explains that this is
just not so:

How do I know
if my ads are
running and performing well?


Another false assumption bites the dust!
Ther above article indicates that it can
take up to 3 hours for your Adwords results
to show up.

In the above article, results are called
account statistics.

So often, you need to know what to call
something before you can find it on the
Internet. What I call results, Adwords
calls account statistics.

Ed Abbott

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